The Blog
Check out articles on mindset shifts and positioning your company for success.Featured & Recent Articles
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Podcast Interview: Customer Experience is Key in Building Your Brand
Are you feeling squeezed and forced to compete on price? There are new rules of business that I want you to be aware of. I recently joined the...
Podcast Interview: The New Rules Of Business
Today’s marketplace is ever-changing and if you don’t stop and check in once in a while, you can easily lose direction. The recent pandemic of...
Podcast Interview: The Vacation Effect
Denise Gosnell is the founder of The Vacation Effect™, Business Strategist and Productivity Hacker. She helps busy entrepreneurs who haven't taken a...
What Do Your Customers See?
When was the last time you looked at your business through your customers’ eyes? What do they see? I was at a spa a couple of days ago enjoying...
How to Seperate Yourself from the Competition in 3 Simple Steps
How do you describe your business? How does your team talk about and describe your business? If you describe your business as the industry you are...
Achieving Abundance
Traditionally economics has been defined as the study of scarce resources. And if there are a limited number of resources then all of us are...
Handling Complaints – A Competitive Advantage
Several times over the last couple of days I have heard grumbling from people frustrated because they have...
The Great Divide
Often in the Profit Talk Newsletter I have commented on the shift that is happening in the marketplace from selling products or services to selling...
The Easiest Fix to Ramp Up Your Business
I see this over and over again - the entrepreneur and team are so focused on the day to day activities they completely miss the #1 thing that...
Selling Solutions
Whether you're selling widgets on a street corner or big-ticket, long-cycle products to manufacturers, you have to understand the psychology behind...
The Secret of the Roush Effect
Re-Post from Seth Godin's Blog When Gerald Roush died, he left behind the Ferrari Market Letter. This newsletter, which he started and ran, had...
Getting to the Ah
One of the most important shifts going on in business lately is the change of focus from transactions to solutions. If you think your business is...
Don’t Believe the Hype!
A couple of years ago I gave a speech at Joe Polish's Cash Creation Conference. Based on feedback, it has had the greatest impact of all speeches I...
The Power of Three
How many times have you heard: "You didn't tell me that!" while you know for a fact that you did communicate what they don't remember you saying? It...
Don’t Let Profit Walk Out Your Door
Every time someone walks through the door of your business (or interacts with you or your team members), you have the opportunity to convert them...
Price as the Last Resort
Many businesses make the mistake of focusing on price. In other words, when selling their products or services, the first thing they promote is the...
The Three D’s for Less Stress, More Productivity and Results
Do you have piles of paper stacked on your desk? How about the shelves, or the floor of your office? Do you sometimes feel like you are the least...
Are You in Control of the Conversation?
When someone asks you what your product or service costs - how do you answer? Do you respond with the price and are left trying to justify it? Or do...