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There are two exercises covered in

Module Three – Designing Your Customer Experience:

Tool: The Customer Experience Walk-Through

Click Here to use and download Tool

Tool: The Customer Experience Designer

Click Here to use and download Tool

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Examples of The Customer Experience Designer Tool:
Pharmacy example of The Customer Experience Designer tool:
Click Here to view and download the example.

Service example of The Customer Experience Designer tool:
Click Here to view and download the example.

The Customer Experience Walk-Through is an exercise to support a physical walk through of your business from your customers’ perspective. Identify where you are strong and where you can see simple improvements.

The Customer Experience Designer exercise enables you to use the Front Stage/ Back Stage and ON Brand/ OFF Brand models to identify the Front Stage Route of your business to create a consistent customer experience that reinforces the value that your business delivers.