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What Do Your Customers See?

When was the last time you looked at your business through your customers’ eyes? What do they see? I was at a spa a couple of days ago enjoying wonderful treatments including a facial. The staff and treatments were excellent. But when I lay down on the treatment table...
Handling Complaints – A Competitive Advantage

Handling Complaints – A Competitive Advantage

Several times over the last couple of days I have heard grumbling from people frustrated because they have dealt with companies that have not handled complaints well.  What they were most frustrated about is they have literally gotten nothing back after expressing...

Creating an Impact Statement for Your Business

A Profit Generator Community Training In today’s market it isn’t enough to have a great business, a great product or a great service. You need to focus on your customers, understand what is important to them, and clearly communicate the value you offer. If you don’t...

In Business, Less is Often More

Have you ever walked into a store looking for a particular product, and even though you are looking right at the shelf you can’t see what you’re looking for? Or you see what you’re looking for but there are so many options you don’t know where to start? Now an...