I listened to an interview once with the great violinist Isaac Stern. He was recounting a story of a fan approaching him and saying “I would give my right arm to play as well as you do” Isaac Stern’s reply was “No you wouldn’t, because...
It is Only One of Your Vehicles! Ed Stapleton Jr runs a limousine company and a website called LimoProfits.com. He wrote a recent blog post that really makes the point if you are not clearly communicating the value you provide you are being commoditized: “The...
There is a gap between how we think about our business, and how our customers think about our business. In our business we automatically think from business delivery mode – what we are doing in our business, for our customers. It takes stepping outside of our business...
A pharmacy owner I work with surveyed his customers to find out what they valued most about his pharmacy, what improvements the customers most wanted to see. The #1 requested improvement was to start offering delivery. Except the pharmacy already offered delivery! The...
The Profit Generator Community Beyond time management; the tips, shortcuts and secrets for highly effective entrepreneurs to double your productivity in no time flat! ....