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Articles & Podcast Interviews

The Great Divide

Often in the Profit Talk Newsletter I have commented on the shift that is happening in the marketplace from selling products or services to selling...

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Selling Solutions

Whether you're selling widgets on a street corner or big-ticket, long-cycle products to manufacturers, you have to understand the psychology behind...

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Getting to the Ah

One of the most important shifts going on in business lately is the change of focus from transactions to solutions. If you think your business is...

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Don’t Believe the Hype!

Whenever one door closes, another door opens – ALWAYS. The challenge is, if we are so focused on the closed door, upset that it has now closed, we miss the new door opening. There is no such thing as status quo. In business you are either growing or you are dying. And we are continually bombarded with negative messages about business and the future. So how do you escape the hype and instead tap into the opportunity?

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The Power of Three

The Power of Three

How many times have you heard: "You didn't tell me that!" while you know for a fact that you did communicate what they don't remember you saying? It...

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Price as the Last Resort

Many businesses make the mistake of focusing on price. In other words, when selling their products or services, the first thing they promote is the...

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