It’s no secret that the world as a whole is going through a tough time. We’re amid a pandemic, after all! At the time of this post’s publishing, Covid has been a global concern for over a year. Even with signs we are coming out of lockdown restrictions, millions of...
Do you know what your customers see when they interact with your business? At every touchpoint, whether online or in-person, you’re communicating something, and it’s either strengthening or weakening your brand in the customer’s eye. So, as your customers embark on...
Recently I joined George Grombacher on the LifeBlood Podcast to talk about the impact of COVID on business. In this episode, we talked about the impact COVID has had, how it’s important to be thinking about innovating in good and bad times, and how to make sure you’re...
Earlier this week I had the pleasure of joining Tudor Alexander on The Dance of Life Podcast! In this episode, Tudor and I talk about how pivoting into the new rules of business is crucial to not just surviving, but growing your business. Three Things You’ll...
Your customers are important. After all, without them, you have no business! Everything you do revolves around them — the solution you provide, the experience you create, the language you use — and you deeply care about them. But, as you play this game of business,...
If you have a traditional brick-and-mortar business, you might think that you’ve got everything all figured out. However, in this day and age, that assumption may be the exact thing that is chaining you down and making success difficult. See, it’s time to rethink...
