Every time someone walks through the door of your business (or interacts with you or your team members), you have the opportunity to convert them into a loyal customer, or even a raving fan. (My definition of a loyal customer: someone who chooses your company over and...
Many businesses make the mistake of focusing on price. In other words, when selling their products or services, the first thing they promote is the price. If they want to increase sales, they reduce the price. That puts you in a position of competing solely based on...
When someone asks you what your product or service costs – how do you answer? Do you respond with the price and are left trying to justify it? Or do you use the “what does it cost” question to position the value you has to offer? Same question but...
There has been phenomenal scientific research about something called Positive Psychology. Basically we have gotten it all wrong! We think that if we get everything working perfectly then we will be happy. When scientifically over and over again what has been showing...
Even if you are unbelievably talented and self-motivated, there is a limit to what you can accomplish on your own. If you were the one who started your business, then it took you being good at just about everything! You were the chief salesperson, manager,...
As anyone who flies on a regular basis will tell you, sometimes you just have to take a deep breath and wait it out. Recently I had an experience flying home from Hawaii that was the worst I have experienced in 15 years of regular business travel. Now Hawaii is a...